Style Edina 2025: Celebrating a Community of Style
Spring in Edina is about to get a major style upgrade. On Sunday, May 18th, fashion lovers and local trendsetters are invited to experience Style Edina 2025, an immersive celebration of style, community, and shopping local. Now in its eighth year, this beloved event returns to The Westin Edina Galleria for a high-energy morning of runway magic, refreshing mimosas, and fashion-forward inspiration.
A Runway with Heart—and Style
Presented by Explore Edina and produced and styled by Jodi Mayers & Style Partners, Style Edina brings together Edina’s best shopping districts—Galleria, Southdale Center, and 50th & France—in one unforgettable event. Guests will be treated to a dazzling runway show hosted by stylist Jodi Mayers and KSTP Channel 5 anchor Brandi Powell, who will guide the audience through each look with expert commentary, tips on how to wear the trends, and suggestions on where to shop them locally.
From breezy dresses to polished layers, the spring collections featured will highlight local and national designers, offering something for every style personality. But the runway is just the beginning—exclusive pop-up shops will be open before and after the show, giving attendees the chance to shop their favorite looks straight off the runway.
A Shopping Experience Like No Other
Style Edina is more than just a fashion show—it’s a celebration of Edina’s vibrant retail scene and a unique way to connect with the community. Guests will enjoy a sophisticated atmosphere complete with high-tea appetizers and refreshing mimosas, making it the perfect Sunday outing with friends or family.
Many of Edina’s retailers will be featured throughout the event, showcasing their latest seasonal styles and accessories. From statement pieces to everyday essentials, it’s all about embracing spring fashion while supporting the local businesses that make Edina shine.
Shop Local, Make a Difference
“Style Edina isn’t just about fashion—it’s a celebration of creativity, connection, and the incredible people and businesses that make our community shine. As a proud champion of Edina retail, it’s an honor to spotlight local style and talent. On our runway, it all comes together — encouraging everyone to shop local and shop with purpose.” — Jodi Mayers, Producer & Stylist of Style Edina.
Style Edina is a cooperative marketing effort that supports Explore Edina’s mission to promote the city as a vibrant shopping and lifestyle destination—celebrating the creativity, talent, and unique experiences that make Edina stand out!
The event also gives back: 66 West operated by Simpson Services, a local nonprofit providing housing and support for young adults experiencing homelessness, has been named the event’s non-profit beneficiary.
Additional support comes from generous partners including Room & Board (stage partner) and Mpls.St.Paul Magazine (media partner).
