Privacy Policy

Explore Edina is the official convention and visitors bureau (CVB) for Edina, Minnesota — an upscale suburb of Minneapolis in Hennepin County. This Privacy Policy explains how we collect, use, disclose, and safeguard information when you visit exploreEdina.com, subscribe to our newsletter, request a visitor guide, or otherwise interact with our digital properties. Please read this policy carefully. By using this site, you agree to the practices described here.

We use the information we collect to: • Fulfill visitor guide requests and respond to inquiries • Send our newsletter and periodic updates about Edina events, attractions, and travel inspiration (with your consent) • Improve the content, navigation, and usefulness of this site • Analyze site traffic and visitor trends through aggregated analytics • Meet legal obligations and protect the security of this site We do not sell your personal information to third parties.

This site uses cookies — small text files stored on your device — to support site functionality and analytics. Categories of cookies we use include: • Essential cookies: Required for core site features (e.g., session management) • Analytics cookies: Used to measure site traffic and visitor behavior (e.g., Google Analytics) • Preference cookies: Used to remember settings such as language or region You may disable cookies through your browser settings. Disabling cookies may affect the functionality of some parts of this site. We do not currently respond to browser "Do Not Track" signals.

We may share information with select trusted third parties who help us operate this site and deliver services, including: • Email marketing platforms that distribute our newsletter • Analytics providers that measure site usage • Government or tourism partners when required by law or for public-interest reporting These third parties are prohibited from using your information for purposes other than those we have authorized, and they are required to maintain appropriate security measures. We may also disclose information when required by law, to protect our legal rights, or to prevent fraud or harm.

Depending on your location, you may have the right to: • Access the personal information we hold about you • Correct inaccurate information • Request deletion of your personal information • Opt out of marketing communications at any time • Lodge a complaint with a relevant data protection authority To exercise any of these rights, please visit our Contact page. We will respond to verifiable requests in accordance with applicable law.

This site is not directed to children under the age of 13. We do not knowingly collect personal information from children under 13. If you believe we have inadvertently collected such information, please contact us through our Contact page and we will promptly delete it.

We implement reasonable administrative, technical, and physical safeguards to protect the information we collect. However, no method of transmission over the Internet or electronic storage is 100% secure. We cannot guarantee absolute security and encourage you to be mindful of information you share online.

This site contains links to third-party websites, including member businesses, event partners, and government resources. We are not responsible for the privacy practices or content of those external sites. We encourage you to review the privacy policies of any site you visit.

We may update this Privacy Policy from time to time. When we do, we will revise the effective date at the bottom of this page. Continued use of this site after changes are posted constitutes your acceptance of the updated policy.

If you have questions about this Privacy Policy or how we handle your information, please reach out through our Contact page. Contact us here.